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Dylan writes: "I wish I could afford the Thomas Pink shirt you endorsed last week, but not all of us can drop $130 even on a special item. What's the next best thing??"
Answer: Jermyn Street is apparently quite a piece of real estate, and farther down it you'll find Charles Tyrwhitt, who are a bit of... well, let's say an "homage" to Thomas Pink. Normally also expensive, their frequent (some would say perpetual) sales drop their shirts into the $40-$70 range. And like TP they offer a non-iron option.
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