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"Street Style" has well and truly jumped the shark | Fail

You know how you never see the people in "street style" blogs actually on the street? Nor anyone combining quite so many Internet affectations at one time? And do you ever think, "all of these idiots aren't really gathered in light-filled plazas to talk on their cell phones, are they?" Well, you're not alone and neither are we. It's been building for a while but over the last few weeks the pointing and laughing may have finally reached critical mass. Here's a quick breakdown of key milestones on the road from relevance to ridicule.

July 13, 2009 — Refinery29 posts a brilliant flow chart exposing both the extremely formulaic nature of Scott Schuman's carefully primped subjects and the clichés of "street style" blogging in general. It Has Begun.

August 22, 2011 — GQ Online posts a remarkably cogent description of the utter travesty that "street style" has become. And while a print magazine publisher naturally has a vested interest in downplaying the relevance of bloggers, it's clear that the backlash has hit the mainstream.

September 28, 2011 — Bringing it back to The Sartorialist, the malevolent dwarf himself clearly seems to sense that the bubble is about to burst and delivers a defensive rant in The Talks, wherein he brags about the size of his blog, attacks a 15-year-old girl, and talks about how rich he his. There's fire on the wing, cap'n. She's goin' down...

October 4, 2011 — Thought Catalog posts Chelsea Fagen's brilliant treatise Street Fashion Photography Is Messing With Me, in which what we've all been hinting out is laid as bare as The Emperor of New Clothes fame: these aren't real people, they aren't wearing their real wardrobes, andthey weren't candidly shot on their way to do something else. The final coffin nail may have been pounded flush.
10.oct.2011 culture meta style
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